{"id":10576,"date":"2020-08-25T16:42:22","date_gmt":"2020-08-25T15:42:22","guid":{"rendered":"https:\/\/linkandgrow.pt\/lead-generation\/"},"modified":"2025-07-10T10:02:20","modified_gmt":"2025-07-10T09:02:20","slug":"lead-generation","status":"publish","type":"page","link":"https:\/\/linkandgrow.pt\/en\/lead-generation\/","title":{"rendered":"Lead Generation"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"10576\" class=\"elementor elementor-10576 elementor-6296\">\n\t\t\t\t\t\t<div class=\"elementor-inner\">\n\t\t\t\t<div class=\"elementor-section-wrap\">\n\t\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-f4269ac elementor-section-full_width elementor-section-height-min-height elementor-section-height-default elementor-section-items-middle\" data-id=\"f4269ac\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;,&quot;shape_divider_bottom&quot;:&quot;waves&quot;}\">\n\t\t\t\t\t<div class=\"elementor-shape elementor-shape-bottom\" data-negative=\"false\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 1000 100\" preserveAspectRatio=\"none\">\n\t<path class=\"elementor-shape-fill\" d=\"M421.9,6.5c22.6-2.5,51.5,0.4,75.5,5.3c23.6,4.9,70.9,23.5,100.5,35.7c75.8,32.2,133.7,44.5,192.6,49.7\n\tc23.6,2.1,48.7,3.5,103.4-2.5c54.7-6,106.2-25.6,106.2-25.6V0H0v30.3c0,0,72,32.6,158.4,30.5c39.2-0.7,92.8-6.7,134-22.4\n\tc21.2-8.1,52.2-18.2,79.7-24.2C399.3,7.9,411.6,7.5,421.9,6.5z\"\/>\n<\/svg>\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f6c75fa\" data-id=\"f6c75fa\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-35e6b26 elementor-absolute elementor-hidden-phone elementor-hidden-tablet elementor-widget elementor-widget-image\" data-id=\"35e6b26\" data-element_type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-image\">\n\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1056\" height=\"750\" src=\"https:\/\/linkandgrow.pt\/wp-content\/uploads\/2020\/10\/LG-Lead-Generation.png\" class=\"attachment-full size-full wp-image-10580\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/linkandgrow.pt\/wp-content\/uploads\/2020\/10\/LG-Lead-Generation.png 1056w, https:\/\/linkandgrow.pt\/wp-content\/uploads\/2020\/10\/LG-Lead-Generation-300x213.png 300w, https:\/\/linkandgrow.pt\/wp-content\/uploads\/2020\/10\/LG-Lead-Generation-1024x727.png 1024w, https:\/\/linkandgrow.pt\/wp-content\/uploads\/2020\/10\/LG-Lead-Generation-768x545.png 768w, https:\/\/linkandgrow.pt\/wp-content\/uploads\/2020\/10\/LG-Lead-Generation-480x341.png 480w\" sizes=\"(max-width: 1056px) 100vw, 1056px\" title=\"LG-Lead-Generation\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f01ce26 elementor-widget elementor-widget-spacer\" data-id=\"f01ce26\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-9790c4a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"9790c4a\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-bcca1db\" data-id=\"bcca1db\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c4abd5d elementor-widget elementor-widget-heading\" data-id=\"c4abd5d\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Lead Generation<\/h1>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ea0d852 elementor-widget elementor-widget-heading\" data-id=\"ea0d852\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The art of generating business opportunities<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-71b1fe6 eae-pop-btn-type-text elementor-widget elementor-widget-wts-modal-popup\" data-id=\"71b1fe6\" data-element_type=\"widget\" data-widget_type=\"wts-modal-popup.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"eae-popup-wrapper eae-popup-1120399423\" data-id=\"1120399423\"\n\t\t\tdata-preview-modal=\"\" data-close-button-type=\"icon\"\n\t\t\tdata-close-btn=\"fas fa-times\" data-close-in-out=\"true\" data-effect =zoom-in>\n\t\t\t<a class=\"eae-popup-link icon-position-after\"\n\t\t\tdata-id=\"1120399423\" data-ctrl-id=\"71b1fe6\" href=\"#1120399423\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"eae-popup-btn-text\">\n\t\t\t\t\t\t\tI want to generate further leads for my business\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"eae-popup-btn-icon\">\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-long-arrow-alt-right\"><\/i>\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t<\/div>\n\n\t\t<div id=\"1120399423\" class=\"eae-popup-1120399423 mfp-hide eae-popup-container\">\n\t\t\t<div class=\"eae-popup-content\">\n\t\t\t\t\t\t\t\t\t<div class=\"eae-modal-content\">\n\t\t\t\t\t\tWant to know how to <strong>generate more qualified leads<\/strong>, <strong>reducing the cost per lead<\/strong> and <strong>increase your company's business opportunities<\/strong>? We have a team ready to talk to you!\n\n<iframe\n  src=\"https:\/\/api.leadconnectorhq.com\/widget\/form\/62kVPakA5DVGrdmnvRy0\"\n  style=\"width:100%;height:100%;border:none;border-radius:3px\"\n  id=\"inline-62kVPakA5DVGrdmnvRy0\" \n  data-layout=\"{'id':'INLINE'}\"\n  data-trigger-type=\"alwaysShow\"\n  data-trigger-value=\"\"\n  data-activation-type=\"alwaysActivated\"\n  data-activation-value=\"\"\n  data-deactivation-type=\"neverDeactivate\"\n  data-deactivation-value=\"\"\n  data-form-name=\"linkandgrow.pt\/en\"\n  data-height=\"656\"\n  data-layout-iframe-id=\"inline-62kVPakA5DVGrdmnvRy0\"\n  data-form-id=\"62kVPakA5DVGrdmnvRy0\"\n  title=\"linkandgrow.pt\/en\"\n      >\n<\/iframe>\n<script src=\"https:\/\/link.msgsndr.com\/js\/form_embed.js\"><\/script>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e72d7b9 elementor-hidden-desktop elementor-widget elementor-widget-image\" data-id=\"e72d7b9\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-image\">\n\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1056\" height=\"750\" src=\"https:\/\/linkandgrow.pt\/wp-content\/uploads\/2020\/10\/LG-Lead-Generation.png\" class=\"attachment-full size-full wp-image-10580\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/linkandgrow.pt\/wp-content\/uploads\/2020\/10\/LG-Lead-Generation.png 1056w, https:\/\/linkandgrow.pt\/wp-content\/uploads\/2020\/10\/LG-Lead-Generation-300x213.png 300w, https:\/\/linkandgrow.pt\/wp-content\/uploads\/2020\/10\/LG-Lead-Generation-1024x727.png 1024w, https:\/\/linkandgrow.pt\/wp-content\/uploads\/2020\/10\/LG-Lead-Generation-768x545.png 768w, https:\/\/linkandgrow.pt\/wp-content\/uploads\/2020\/10\/LG-Lead-Generation-480x341.png 480w\" sizes=\"(max-width: 1056px) 100vw, 1056px\" title=\"LG-Lead-Generation\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d2e11db elementor-widget elementor-widget-spacer\" data-id=\"d2e11db\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-8377f96 elementor-widget elementor-widget-spacer\" data-id=\"8377f96\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ce5a41d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ce5a41d\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c3576ed\" data-id=\"c3576ed\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-73954dc elementor-widget elementor-widget-spacer\" data-id=\"73954dc\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bb55b8a elementor-widget elementor-widget-text-editor\" data-id=\"bb55b8a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t<p>Did you know that when you navigate on the internet, only 3 out of 100 users are prepared to buy? And that an informed client is willing to pay more for their product\/service?<\/p><p>On the one hand, there is little point in generating leads, which are not really interested in what your company has to offer. On the other hand, generating <strong>bottom funnel\u2019s leads<\/strong> implies a huge investment that not all companies can afford.<\/p><p>Lead generation cannot be summed up as a number! It must be based on a solid and well-planned strategy, which may allow reducing the cost of each lead, by generating a positive balance for the company.<\/p><p>With effective nutrition strategies, <strong>top of the funnel\u2019s leads<\/strong> &#8211; which should not be contacted immediately &#8211; can become loyal clients and promoters of your brand. They have access to <a href=\"https:\/\/linkandgrow.pt\/en\/content-marketing\/\" title=\"Content Strategy\">relevant content<\/a> that solves their need and have gained confidence in the company. This will be translated into more qualified leads and better business opportunities!<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8d88a8d elementor-widget elementor-widget-spacer\" data-id=\"8d88a8d\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element-custom_font_size elementor-element-custom_color elementor-element elementor-element-dbbe557 elementor-widget elementor-widget-text-editor\" data-id=\"dbbe557\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t<p style=\"text-align: left;\"><em>Lead | s. f.<\/em><br \/><em>Potential client; person who has shown interest in the service\/product of a particular company, by providing personal information.<\/em><\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c0267ad elementor-widget elementor-widget-spacer\" data-id=\"c0267ad\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-12d2f67 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"12d2f67\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-7c9a04f elementor-invisible\" data-id=\"7c9a04f\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;animation&quot;:&quot;fadeIn&quot;}\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c09e2c7 elementor-widget elementor-widget-image\" data-id=\"c09e2c7\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-image\">\n\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"957\" height=\"541\" src=\"https:\/\/linkandgrow.pt\/wp-content\/uploads\/2020\/10\/LG-Lead-Generation-1.png\" class=\"attachment-full size-full wp-image-10581\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/linkandgrow.pt\/wp-content\/uploads\/2020\/10\/LG-Lead-Generation-1.png 957w, https:\/\/linkandgrow.pt\/wp-content\/uploads\/2020\/10\/LG-Lead-Generation-1-300x170.png 300w, https:\/\/linkandgrow.pt\/wp-content\/uploads\/2020\/10\/LG-Lead-Generation-1-768x434.png 768w, https:\/\/linkandgrow.pt\/wp-content\/uploads\/2020\/10\/LG-Lead-Generation-1-480x271.png 480w\" sizes=\"(max-width: 957px) 100vw, 957px\" title=\"LG-Lead-Generation-1\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-e4c6ef5\" data-id=\"e4c6ef5\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-af5cf4b elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"af5cf4b\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-d040c53\" data-id=\"d040c53\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1ff074c elementor-widget elementor-widget-spacer\" data-id=\"1ff074c\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element-custom_font_size elementor-element-custom_line_height elementor-element elementor-element-ff4292c elementor-widget elementor-widget-text-editor\" data-id=\"ff4292c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t<p>What you want for your business are <strong>interested clients<\/strong>, right? A lead is half the way to get it! This is someone who has an interest in your company and who, on his own will, has provided his <strong>personal data<\/strong>, either to access more information, participating in a hobby or requesting a phone contact.<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element-custom_font_size elementor-element-custom_line_height elementor-element elementor-element-a6a1e50 elementor-widget elementor-widget-text-editor\" data-id=\"a6a1e50\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t<p>From that moment on, your company can start to <a href=\"\/marketing-automation\">nurture the relationship with the lead<\/a> through content, meeting your needs. If you decide to send us an e-mail, you will certainly have a great chance of being well received and of showing that you have what the potential client is looking for!<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element-custom_font_size elementor-element-custom_color elementor-element elementor-element-4039d77 elementor-widget elementor-widget-text-editor\" data-id=\"4039d77\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t<p style=\"text-align: left;\"><em>We believe that leads are generated through the creation of interesting and quality content. We talk about <a href=\"\/inbound-marketing\">Inbound Marketing<\/a>, <\/em>i.e, attracting potential clients rather than reaching them in an intrusive and indiscriminate way.<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2abc329 elementor-widget elementor-widget-spacer\" data-id=\"2abc329\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f18aae8 gt3_rotated_element elementor-widget__width-initial elementor-absolute elementor-widget elementor-widget-html\" data-id=\"f18aae8\" data-element_type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"21px\" height=\"21px\">\n    <path fill=\"rgb(59, 54, 99)\" d=\"M20.459,16.250 C19.769,17.446 18.240,17.855 17.044,17.165 L11.415,13.915 L8.165,19.544 C7.475,20.740 5.946,21.150 4.750,20.459 C3.554,19.769 3.145,18.240 3.835,17.044 L7.085,11.415 L1.456,8.165 C0.260,7.475 -0.150,5.946 0.541,4.750 C1.231,3.554 2.760,3.144 3.956,3.835 L9.585,7.085 L12.835,1.456 C13.525,0.260 15.054,-0.150 16.250,0.541 C17.446,1.231 17.855,2.760 17.165,3.956 L13.915,9.585 L19.544,12.835 C20.740,13.525 21.150,15.054 20.459,16.250 Z\"\/>\n<\/svg>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f2671c5 gt3_moved_element elementor-widget__width-initial elementor-absolute elementor-widget elementor-widget-html\" data-id=\"f2671c5\" data-element_type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"13px\" height=\"13px\">\n    <path fill=\"rgb(87, 230, 193)\"\n          d=\"M11.927,6.550 L8.279,7.527 L9.256,11.175 C9.464,11.950 9.004,12.746 8.229,12.954 C7.454,13.162 6.658,12.702 6.450,11.927 L5.473,8.279 L1.825,9.257 C1.050,9.464 0.254,9.004 0.046,8.229 C-0.162,7.454 0.298,6.658 1.073,6.450 L4.721,5.473 L3.744,1.825 C3.536,1.050 3.996,0.254 4.771,0.046 C5.546,-0.161 6.342,0.298 6.550,1.073 L7.527,4.721 L11.175,3.744 C11.950,3.536 12.746,3.996 12.954,4.771 C13.162,5.545 12.702,6.342 11.927,6.550 Z\"\/>\n<\/svg>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-0d949ce elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"0d949ce\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7a18af3\" data-id=\"7a18af3\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3d0d009 elementor-widget elementor-widget-spacer\" data-id=\"3d0d009\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c07c2d9 elementor-widget elementor-widget-heading\" data-id=\"c07c2d9\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">What does it take to generate a lead?<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-bdb4e59 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"bdb4e59\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-74a2e88\" data-id=\"74a2e88\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-b60816c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b60816c\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-c598f7a\" data-id=\"c598f7a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element-custom_font_size elementor-element-custom_line_height elementor-element-custom_font_family elementor-element-custom_font_weight elementor-element-custom_color elementor-element elementor-element-15411ec elementor-widget elementor-widget-text-editor\" data-id=\"15411ec\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t<p>01.<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b85d44d elementor-position-top elementor-vertical-align-top elementor-widget elementor-widget-gt3-core-imagebox\" data-id=\"b85d44d\" data-element_type=\"widget\" data-widget_type=\"gt3-core-imagebox.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div class=\"gt3-core-imagebox-wrapper elementor-image_icon-position-default\"><div class=\"gt3-core-imagebox-content\"><div class=\"gt3-core-imagebox-title\"><h6 class=\"gt3-core-imagebox-title\">Offer<\/h6><\/div><p class=\"gt3-core-imagebox-description\">Whether it's rich material, a free consultation or a contact promise for additional information, something valuable has to arouse the interest of your visitors. The offer must be clear and relevant, for them to become leads.<\/p><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-d0e26d0\" data-id=\"d0e26d0\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element-custom_font_size elementor-element-custom_line_height elementor-element-custom_font_family elementor-element-custom_font_weight elementor-element-custom_color elementor-element elementor-element-6b9970a elementor-widget elementor-widget-text-editor\" data-id=\"6b9970a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t<p>02.<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bc4d6e0 elementor-position-top elementor-vertical-align-top elementor-widget elementor-widget-gt3-core-imagebox\" data-id=\"bc4d6e0\" data-element_type=\"widget\" data-widget_type=\"gt3-core-imagebox.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div class=\"gt3-core-imagebox-wrapper elementor-image_icon-position-default\"><div class=\"gt3-core-imagebox-content\"><div class=\"gt3-core-imagebox-title\"><h6 class=\"gt3-core-imagebox-title\">Landing Page<\/h6><\/div><p class=\"gt3-core-imagebox-description\">Created solely for the purpose of inviting people to receive the offer, the landing page has to convince visitors to provide their personal data. The conversion must be the only way out, to avoid scattering attention.<\/p><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-ceaf181 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ceaf181\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-2f3b844\" data-id=\"2f3b844\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element-custom_font_size elementor-element-custom_line_height elementor-element-custom_font_family elementor-element-custom_font_weight elementor-element-custom_color elementor-element elementor-element-12a327e elementor-widget elementor-widget-text-editor\" data-id=\"12a327e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t<p>03.<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-69398ca elementor-position-top elementor-vertical-align-top elementor-widget elementor-widget-gt3-core-imagebox\" data-id=\"69398ca\" data-element_type=\"widget\" data-widget_type=\"gt3-core-imagebox.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div class=\"gt3-core-imagebox-wrapper elementor-image_icon-position-default\"><div class=\"gt3-core-imagebox-content\"><div class=\"gt3-core-imagebox-title\"><h6 class=\"gt3-core-imagebox-title\">Form<\/h6><\/div><p class=\"gt3-core-imagebox-description\">The conversion of visitors into leads takes place by filling out a form, in which the user shares his personal information as well as other relevant data. Ask as little as possible to keep potential clients away.<\/p><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-a5b6bbb\" data-id=\"a5b6bbb\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element-custom_font_size elementor-element-custom_line_height elementor-element-custom_font_family elementor-element-custom_font_weight elementor-element-custom_color elementor-element elementor-element-c2e4c41 elementor-widget elementor-widget-text-editor\" data-id=\"c2e4c41\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t<p>04.<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-39a0e2b elementor-position-top elementor-vertical-align-top elementor-widget elementor-widget-gt3-core-imagebox\" data-id=\"39a0e2b\" data-element_type=\"widget\" data-widget_type=\"gt3-core-imagebox.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div class=\"gt3-core-imagebox-wrapper elementor-image_icon-position-default\"><div class=\"gt3-core-imagebox-content\"><div class=\"gt3-core-imagebox-title\"><h6 class=\"gt3-core-imagebox-title\">CTA<\/h6><\/div><p class=\"gt3-core-imagebox-description\">An affirmative call to action, which leads people to action, is fundamental for generating conversions. The bet must fall on a button of contrasting colour and with an attractive copy, creating urgency.<\/p><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ff428b7 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ff428b7\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-bcdcc39\" data-id=\"bcdcc39\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ab71684 elementor-widget elementor-widget-text-editor\" data-id=\"ab71684\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t<p>Once these elements are assembled, the basic conditions for generating leads are created. Now, it&#8217;s time to publish your landing pages. Remember that all channels are useful into <strong>promoting your offers<\/strong>, organically or through <a href=\"\/pay-per-click\">paid campaigns<\/a>.<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6643e3b elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6643e3b\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-bc4ab05\" data-id=\"bc4ab05\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d4872a5 elementor-widget elementor-widget-spacer\" data-id=\"d4872a5\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-8c7e006 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"8c7e006\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-4a7aa04\" data-id=\"4a7aa04\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-181d3f1 elementor-widget elementor-widget-image\" data-id=\"181d3f1\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-image\">\n\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"839\" height=\"520\" src=\"https:\/\/linkandgrow.pt\/wp-content\/uploads\/2020\/10\/LG-Lead-Generation-2.png\" class=\"attachment-full size-full wp-image-10582\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/linkandgrow.pt\/wp-content\/uploads\/2020\/10\/LG-Lead-Generation-2.png 839w, https:\/\/linkandgrow.pt\/wp-content\/uploads\/2020\/10\/LG-Lead-Generation-2-300x186.png 300w, https:\/\/linkandgrow.pt\/wp-content\/uploads\/2020\/10\/LG-Lead-Generation-2-768x476.png 768w, https:\/\/linkandgrow.pt\/wp-content\/uploads\/2020\/10\/LG-Lead-Generation-2-480x297.png 480w\" sizes=\"(max-width: 839px) 100vw, 839px\" title=\"LG-Lead-Generation-2\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-e205b5d\" data-id=\"e205b5d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a68b505 elementor-widget elementor-widget-heading\" data-id=\"a68b505\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Lead generation without landing pages<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element-custom_font_size elementor-element-custom_line_height elementor-element elementor-element-661f860 elementor-widget elementor-widget-text-editor\" data-id=\"661f860\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t<p>A <a href=\"\/web-design-developing\">website prepared for Inbound Marketing<\/a> is an excellent lead generation tool. In order for visitors to advance in the buying journey, the creation of <strong>conversion forms<\/strong> is indispensable. These should appear on several pages of the website.<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element-custom_font_size elementor-element-custom_line_height elementor-element elementor-element-dd37dc8 elementor-widget elementor-widget-text-editor\" data-id=\"dd37dc8\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\tIf your company is a training centre, for example, give visitors the possibility to register for workshops using conversion forms, installed on the website. Create an <a href=\"\/seo\">SEO<\/a>-optimized page, in order to attract as many visitors as possible.\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element-custom_font_size elementor-element-custom_line_height elementor-element elementor-element-b04bf3d elementor-widget elementor-widget-text-editor\" data-id=\"b04bf3d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t<p>Lead generation can also be done, directly, on <a href=\"\/social-media\">social networks<\/a>. On <strong>Facebook, lead ads<\/strong> with <strong>instant form<\/strong> replace landing pages and allow your company to achieve promising results.<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ea2e911 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ea2e911\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a7d39b3\" data-id=\"a7d39b3\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-67b9645 elementor-widget elementor-widget-spacer\" data-id=\"67b9645\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-6b78a95 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6b78a95\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-ce46318\" data-id=\"ce46318\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f80476a elementor-widget elementor-widget-heading\" data-id=\"f80476a\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Are all leads the same?<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element-custom_font_size elementor-element-custom_line_height elementor-element elementor-element-12fb864 elementor-widget elementor-widget-text-editor\" data-id=\"12fb864\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t<p>Leads can be more or less advanced in the buying journey. <strong>TOFU leads<\/strong> are those at the beginning of the funnel, which means they still have a way to go before you finish shopping. They are less qualified, require less investment from your company and therefore become <strong>cheaper<\/strong>.<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-6817fec\" data-id=\"6817fec\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-63d8a6c elementor-widget elementor-widget-image\" data-id=\"63d8a6c\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-image\">\n\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1052\" height=\"400\" src=\"https:\/\/linkandgrow.pt\/wp-content\/uploads\/2021\/04\/LG-Lead-Generation-EN.png\" class=\"attachment-full size-full wp-image-10585\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/linkandgrow.pt\/wp-content\/uploads\/2021\/04\/LG-Lead-Generation-EN.png 1052w, https:\/\/linkandgrow.pt\/wp-content\/uploads\/2021\/04\/LG-Lead-Generation-EN-300x114.png 300w, https:\/\/linkandgrow.pt\/wp-content\/uploads\/2021\/04\/LG-Lead-Generation-EN-1024x389.png 1024w, https:\/\/linkandgrow.pt\/wp-content\/uploads\/2021\/04\/LG-Lead-Generation-EN-768x292.png 768w, https:\/\/linkandgrow.pt\/wp-content\/uploads\/2021\/04\/LG-Lead-Generation-EN-480x183.png 480w\" sizes=\"(max-width: 1052px) 100vw, 1052px\" title=\"LG-Lead-Generation-5-1\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-fcfbe0b elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"fcfbe0b\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-edcb1ac\" data-id=\"edcb1ac\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-faf8688 elementor-widget elementor-widget-spacer\" data-id=\"faf8688\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4e5ab6b elementor-widget elementor-widget-text-editor\" data-id=\"4e5ab6b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t<p>A lead generation marketing\u2019s strategy aims to accompany potential clients, during the <strong>decision-making process<\/strong>, through open and personalised communication, helping them to understand what is best for them.<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element-custom_font_size elementor-element-custom_color elementor-element elementor-element-96c99e2 elementor-widget elementor-widget-text-editor\" data-id=\"96c99e2\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t<p style=\"text-align: left;\"><em>If a lead has downloaded an infographic about professional cameras, the ideal is to start by sending them content about the types of equipment available on the market, the advantages and disadvantages of each one and advice for those who are getting started in photography, for example.<\/em><\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element-custom_font_size elementor-element-custom_color elementor-element elementor-element-6fb375b elementor-widget elementor-widget-text-editor\" data-id=\"6fb375b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t<p>In this way, the potential client will see your company as an expert in the subject, and will gain <strong>confidence in the brand<\/strong>. When buying, he will know a lot about the company and will make an <strong>informed purchase<\/strong>, generating an enormous satisfaction.<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5828233 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5828233\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-8759c39\" data-id=\"8759c39\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3340dfd elementor-widget elementor-widget-spacer\" data-id=\"3340dfd\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-95ae664 elementor-widget elementor-widget-heading\" data-id=\"95ae664\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Nurturing is the secret to generate purchasing leads!<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7ae7181 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7ae7181\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-964443e\" data-id=\"964443e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9f2e78e elementor-widget elementor-widget-spacer\" data-id=\"9f2e78e\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-1856ea2 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1856ea2\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-10ee932\" data-id=\"10ee932\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element-custom_font_size elementor-element-custom_line_height elementor-element elementor-element-c962d02 elementor-widget elementor-widget-text-editor\" data-id=\"c962d02\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t<p><a href=\"\/email-marketing\">Email Marketing<\/a> is particularly important across the <strong>lead nutrition<\/strong> phase. Building an e-mail workflow, meeting the specificities of your contact lists (always segmented) helps to lead people, up until the moment of purchase.<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element-custom_font_size elementor-element-custom_line_height elementor-element elementor-element-49b4d00 elementor-widget elementor-widget-text-editor\" data-id=\"49b4d00\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t<p>Lead generation cannot only be focused on the <strong>funnel\u2019s bottom<\/strong> (the 3% that are already ready to buy), as you run the risk that they will not identify with your brand values. And, when it comes to deciding, the only valuable criterion will be the price, which is not always the best characteristic.<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element-custom_font_size elementor-element-custom_line_height elementor-element elementor-element-941311e elementor-widget elementor-widget-text-editor\" data-id=\"941311e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t<p>Generating cold leads and nourishing them is a fundamental part of <strong>creating loyal clients<\/strong>. We must build a qualified and segmented database, for a reduced value, and driving the leads into a qualified sale of greater value.<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-3439526\" data-id=\"3439526\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4622017 elementor-widget elementor-widget-image\" data-id=\"4622017\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-image\">\n\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1223\" height=\"428\" src=\"https:\/\/linkandgrow.pt\/wp-content\/uploads\/2021\/04\/LG-Lead-Generation-EN-2.png\" class=\"attachment-full size-full wp-image-10594\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/linkandgrow.pt\/wp-content\/uploads\/2021\/04\/LG-Lead-Generation-EN-2.png 1223w, https:\/\/linkandgrow.pt\/wp-content\/uploads\/2021\/04\/LG-Lead-Generation-EN-2-300x105.png 300w, https:\/\/linkandgrow.pt\/wp-content\/uploads\/2021\/04\/LG-Lead-Generation-EN-2-1024x358.png 1024w, https:\/\/linkandgrow.pt\/wp-content\/uploads\/2021\/04\/LG-Lead-Generation-EN-2-768x269.png 768w, https:\/\/linkandgrow.pt\/wp-content\/uploads\/2021\/04\/LG-Lead-Generation-EN-2-480x168.png 480w\" sizes=\"(max-width: 1223px) 100vw, 1223px\" title=\"LG-Lead-Generation-EN-2\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7c1fd93 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7c1fd93\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-34e866b\" data-id=\"34e866b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ef096b4 elementor-widget elementor-widget-spacer\" data-id=\"ef096b4\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element-custom_font_size elementor-element-custom_color elementor-element elementor-element-d31b164 elementor-widget elementor-widget-text-editor\" data-id=\"d31b164\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t<em>An informed client is willing to pay more!<\/em>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b3981b1 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b3981b1\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e141176\" data-id=\"e141176\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e5b0eff elementor-absolute elementor-widget elementor-widget-image\" data-id=\"e5b0eff\" data-element_type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-image\">\n\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"833\" height=\"689\" src=\"https:\/\/linkandgrow.pt\/wp-content\/uploads\/2020\/05\/home6_icon_14.png\" class=\"attachment-full size-full wp-image-5311\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/linkandgrow.pt\/wp-content\/uploads\/2020\/05\/home6_icon_14.png 833w, https:\/\/linkandgrow.pt\/wp-content\/uploads\/2020\/05\/home6_icon_14-300x248.png 300w, https:\/\/linkandgrow.pt\/wp-content\/uploads\/2020\/05\/home6_icon_14-768x635.png 768w, https:\/\/linkandgrow.pt\/wp-content\/uploads\/2020\/05\/home6_icon_14-480x397.png 480w\" sizes=\"(max-width: 833px) 100vw, 833px\" title=\"home6_icon_14\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-907597a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"907597a\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-extended\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-0a55263\" data-id=\"0a55263\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0497553 elementor-widget elementor-widget-spacer\" data-id=\"0497553\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f4bd61f elementor-invisible elementor-widget elementor-widget-image\" data-id=\"f4bd61f\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-image\">\n\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/livewp.site\/wp\/md\/ewebot\/wp-content\/uploads\/sites\/64\/2019\/09\/home2_img_05.png\" title=\"\" alt=\"\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-bebb649\" data-id=\"bebb649\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-256e0eb elementor-widget elementor-widget-text-editor\" data-id=\"256e0eb\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-832f4a4 elementor-widget elementor-widget-text-editor\" data-id=\"832f4a4\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8b59a77 elementor-widget elementor-widget-text-editor\" data-id=\"8b59a77\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t<p>At Link&amp;Grow, we develop short-term paid conversion actions, and medium-to-long-term organic conversion actions, aiming to generate great value contacts for your business!<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-86b81a2 elementor-widget elementor-widget-text-editor\" data-id=\"86b81a2\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t<p>We read touchpoints and use lead tracking and lead scoring strategies, to nurture the relationship with potential clients and help them decide on their products\/services, in a relaxed and relevant way.<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-67d527d elementor-widget elementor-widget-text-editor\" data-id=\"67d527d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t<p>Want to know how to generate more qualified leads, reducing the cost per lead and increase your company&#8217;s business opportunities? We have a team ready to talk to you!<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9722732 elementor-widget elementor-widget-heading\" data-id=\"9722732\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">I want to generate further leads for my business<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6d7e63d elementor-widget elementor-widget-shortcode\" data-id=\"6d7e63d\" data-element_type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-shortcode\"><iframe\n  src=\"https:\/\/api.leadconnectorhq.com\/widget\/form\/62kVPakA5DVGrdmnvRy0\"\n  style=\"width:100%;height:100%;border:none;border-radius:3px\"\n  id=\"inline-62kVPakA5DVGrdmnvRy0\" \n  data-layout=\"{'id':'INLINE'}\"\n  data-trigger-type=\"alwaysShow\"\n  data-trigger-value=\"\"\n  data-activation-type=\"alwaysActivated\"\n  data-activation-value=\"\"\n  data-deactivation-type=\"neverDeactivate\"\n  data-deactivation-value=\"\"\n  data-form-name=\"linkandgrow.pt\/en\"\n  data-height=\"656\"\n  data-layout-iframe-id=\"inline-62kVPakA5DVGrdmnvRy0\"\n  data-form-id=\"62kVPakA5DVGrdmnvRy0\"\n  title=\"linkandgrow.pt\/en\"\n      >\n<\/iframe>\n<script src=\"https:\/\/link.msgsndr.com\/js\/form_embed.js\"><\/script><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-cdc2de7 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"cdc2de7\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-d847008\" data-id=\"d847008\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-91613b9 elementor-widget elementor-widget-spacer\" data-id=\"91613b9\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Lead Generation The art of generating business opportunities I want to generate further leads for my business Want to know how to generate more qualified leads, reducing the cost per lead and increase your company&#8217;s business opportunities? We have a team ready to talk to you! Did you know that when you navigate on the [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0},"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/linkandgrow.pt\/en\/wp-json\/wp\/v2\/pages\/10576"}],"collection":[{"href":"https:\/\/linkandgrow.pt\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/linkandgrow.pt\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/linkandgrow.pt\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/linkandgrow.pt\/en\/wp-json\/wp\/v2\/comments?post=10576"}],"version-history":[{"count":21,"href":"https:\/\/linkandgrow.pt\/en\/wp-json\/wp\/v2\/pages\/10576\/revisions"}],"predecessor-version":[{"id":16374,"href":"https:\/\/linkandgrow.pt\/en\/wp-json\/wp\/v2\/pages\/10576\/revisions\/16374"}],"wp:attachment":[{"href":"https:\/\/linkandgrow.pt\/en\/wp-json\/wp\/v2\/media?parent=10576"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}